Product Marketing Manager

SOCKET is a chain abstraction protocol founded in 2022 to solve fragmentation across assets, rollups, and blockchains. As a Product Marketing Manager, you will lead go-to-market strategy, positioning, and messaging for SOCKET’s products, including Bungee. The role focuses on translating complex product capabilities into clear user value, driving adoption through data-informed campaigns, and collaborating closely with product, design, growth, and leadership teams.

SOCKET is building critical infrastructure to unify fragmented blockchain ecosystems and enable seamless asset movement across chains. As a Product Marketing Manager, you will shape how products are positioned, launched, and adopted by millions of users across the web3 ecosystem.

Responsibilities:
- Develop and execute go-to-market strategies for new products and feature launches
- Define product positioning, messaging, and value propositions for diverse audiences
- Translate technical features into clear, benefit-driven narratives that differentiate products
- Collaborate with product, engineering, design, and growth teams on integrated campaigns
- Create and guide development of marketing assets including blogs, videos, and social content
- Track and analyze KPIs to optimize campaign performance and inform future initiatives

Requirements:
- 5+ years of experience in product marketing or content marketing roles
- Proven success managing end-to-end marketing campaigns for scaled products
- Strong storytelling and communication skills across written and verbal formats
- Solid understanding of digital marketing principles and growth tactics
- Experience working cross-functionally with multiple stakeholder teams
- Passion for web3, crypto, and regular use of decentralized applications

Benefits:
- High-impact role working on products used by millions globally
- Fully remote and flexible work environment
- High trust, low micromanagement culture
- Collaborative, builder-focused team environment

Join SOCKET to help define how next-generation blockchain products reach and resonate with users worldwide.