Global Ad Operations Manager

Goodway Group is a remote-first digital media and marketing services firm with more than 90 years of experience and award-winning excellence in technology-driven advertising. The Global Ad Operations Manager role supports multi-channel ad campaign execution across platforms, ensuring accurate tracking, QA, trafficking, and optimization. This position requires strong technical ad operations expertise, analytical capabilities, and cross-functional communication to deliver high-performing, client-centric digital media campaigns.

The Global Ad Operations Manager role at Goodway Group focuses on managing the execution, tracking, and optimization of multi-channel digital advertising campaigns. The manager will oversee ad trafficking, tag implementation, QA processes, and troubleshooting across various platforms. This role requires a combination of strategic understanding and operational excellence, ensuring campaigns meet client objectives while following best practices. The manager will collaborate with media, strategy, and planning teams to provide recommendations, resolve issues, and enhance campaign performance in a fast-paced global environment.

Responsibilities:
- Manage end-to-end campaign execution including setup, trafficking, QA, and optimization.
- Implement tracking, ensure pixel accuracy, and troubleshoot discrepancies.
- Conduct performance reporting and continuously refine campaign effectiveness.
- Serve as a technical expert across DSPs, platforms, and ad ops tools.
- Align ad ops strategy with client goals and present insights when required.
- Collaborate with cross-functional teams to optimize multi-channel media execution.

Requirements:
- Bachelor’s degree in marketing, advertising, business, or a related field.
- 3+ years of experience in digital advertising operations or campaign management.
- Strong proficiency with Google Ads, Facebook Ads Manager, DV360, and programmatic platforms.
- Experience in trafficking, tagging, ad servers, and verification tools.
- Strong analytical mindset with the ability to interpret data and drive insights.
- Excellent communication and organizational skills with attention to detail.
- Ability to manage multiple deadlines and resolve technical issues efficiently.

Benefits: (optional)
- Remote-first workplace with global collaboration.
- Opportunity to contribute to award-winning digital media initiatives.
- Professional development and participation in ad ops best practices.
- Inclusive and diverse culture prioritizing growth and innovation.

This role is ideal for digital ad operations professionals seeking a strategic and technical position within a global, remote-first media organization.